As Zambia commemorated the Financial Literacy Week the Madison Financial Services Group of Companies joined in the campaign to raise awareness in the communities within which it operates.

The Financial Literacy Week which ran from March 13-21, 2018 is premised on the financial needs and obligations through key life events people face including education, marriage, family raising, home ownership, employment, starting a business, retirement and unexpected calamities.

The Bank of Zambia launched the FLW with a call to improve on the culture of saving in the country. Bank of Zambia governor Denny Kalyalya said there was need to develop values of saving at a tender age even when one has a low income level.

The 2018 theme was ‘Save.Invest.Insure: For A Better Life’ and it continues with emphasis on empowering people to understand the available financial products and services for the various key life events.

The Group of Companies targeted marketeers and youths sharing information about general insurance, i.e., property insurance, hospital cash plans, agriculture insurance, motor and marine insurance, individual life insurance, group life, credit life insurance, domestic travel insurance, funeral expenses insurance policies, personal and group pension plans.

The Group has further continued to raise awareness about various financial and investment solutions that are available for micro, small and medium entrepreneurs such as personal loans, asset financing, invoice discounting and housing finance, collective investment schemes or unit trusts of various types including equity, money market and microfinance funds, tailored fund management services to corporates and individuals.

With these awareness campaigns the Group is hopeful that  literacy levels in Zambia will improve and will re-enforce product and service appreciation by the general public.